FTC looks at Google deal...

It seems the Federal Trade Commission is looking at the $3.1 billion purchase of ad-management technology company DoubleClick Inc as a possible anti-trust issue and has launched an investigation. It was pretty much expected that this would happen and Google seems very confident that they will pass the regulatory process of the FTC but I'd bet there are some competitors out there hoping that the FTC rules against the purchase. A great deal of fear has been expressed in various quarters of the net as to Google becoming too powerful. They already hold many of us captive with their page ranking process which seems to have no appeal or even accurate information as to what really is involved. Personally at times I happen to think it involves a magic 8 ball...