Digital Billboards to some are an eyesore...

Interestingly enough we dealt with this issue here where the signage code for the city did not allow some of the digital boards and there was some concern that it would distract motorists. I know when I saw my first one, it was hard to not have my attention drawn to it and I was glad I was not driving. It appears my area is not alone in being concerned about this new technology according to this AP News article:

MINNETONKA, Minn. (AP) - When officials in this Minneapolis suburb didn't like the two eye-popping digital billboards that Clear Channel erected along the freeway, they pulled the plug. They had the power company cut off the electricity.

That move in December sparked a court fight that local governments and the advertising industry alike are watching as digital billboards with fast-changing messages become more prevalent.

The glowing signs offer advertisers a tantalizing new means of cutting through the urban clutter. But some officials worry that the bright billboards, which display a new image every few seconds, are another dangerous distraction for drivers, many of whom are already multitasking behind the wheel.

Unfortunately if this follows most other trends, until someone is killed or injured not much will probably be done about it.