Looks like they are "having it their way"

Good news for Burger King was recently released, Burger King Reports 4Q Profit, while it wasn't enough to drive up the price of shares, it was welcome news for Burger King considering their earlier loss this year. I admit to being a "fan of the Whopper" and some of their marketing especially with the release of the version of the "New King" did create quite a bit of conversation.

The company is eying more:

John Chidsey, chief executive of the world's No. 2 hamburger chain, said he wants to double Burger King's net restaurant openings and post a double-digit profit increase in 2008 — but it must effectively manage food costs and fight stiff competition for restaurant diners.

"Our momentum continues across all our business drivers — marketing, products, development and operations ... making fiscal (2007) a record year," Chidsey said on a conference call.